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Find out which KPIs and metrics are relevant to your business and how to harness their power for maximum business growth.
Explore the most popular KPI categories
The latest KPIs and metrics
Fill Rate
Fill Rate is a significant Key Performance Indicator (KPI) in e-commerce that measures a company's efficiency in fulfilling customer orders without out-of-stocks or backorders.
Stockout Rate
Stockout rate is a critical key performance indicator (KPI) for e-commerce businesses, measuring the frequency or percentage at which products are not available when customers request them.
Return on Assets
Return on assets (ROA) is an important financial measure in e-commerce that provides insight into a company's efficiency in managing its assets to generate profits. It's a measure of profitability relative to a company's total assets.
Marketing Cost Percentage
Marketing Cost Percentage (MCP) is a critical metric that measures the percentage of revenue spent on marketing efforts. This metric is essential for eCommerce companies to measure the efficiency and impact of their marketing investments.
Cost Per Acquisition
Cost Per Acquisition (CPA) is a critical financial metric in e-commerce analysis. It provides an understanding of the total cost of acquiring a single paying customer, taking into account different campaigns or channel levels.
Checkout Abandonment Rate in App
Checkout Abandonment Rate in app is a critical metric for e-commerce businesses. It indicates the percentage of users who add items to their shopping cart within a mobile application but do not complete the purchase.
Checkout Abandonment Rate on Website
The Checkout Abandonment Rate on Website is a critical key performance indicator (KPI) in eCommerce analytics that shows the percentage of shoppers who add items to their cart but do not complete the purchase.
Payment Gateway Response Time
Payment Gateway Response Time is a critical Key Performance Indicator (KPI) in the e-commerce industry. It measures the time it takes for an e-commerce platform to receive a response from a payment gateway after a payment request has been initiated.
Failed Transaction Rate
The Failed Transaction Rate (FTR) is a critical e-commerce metric that provides insight into the percentage of transactions that don't successfully complete.
Average Transaction Value
Average Transaction Value (ATV) is a key performance indicator (KPI) in e-commerce. It represents the average value of each transaction processed by a merchant within a given time period.
Repeat Customer Rate
Repeat Customer Rate (RCR) is an important Key Performance Indicator (KPI) for e-commerce companies. It measures the percentage of customers who return to make additional purchases within a given time frame.
Customer feedback
Customer feedback is an essential Key Performance Indicator (KPI) for e-commerce companies, providing invaluable insight into customers' experiences with products or services.