Product performance

Cross Sell Index

The Cross Sell Index (CSI) is an important Key Performance Indicator (KPI) in the field of e-commerce, especially when it comes to the effectiveness of cross-selling strategies. Cross-selling involves recommending complementary products to customers based on their current or past purchases.

Average Item (SKU) Rating

The Average SKU Rating is a key performance indicator (KPI) that measures overall customer satisfaction with specific products in an ecommerce catalog. It's calculated based on the aggregate ratings provided by customers after they've made a purchase.

Average Price Per Unit

The average price per unit, when discounts and promo codes are taken into account, is an important key performance indicator (KPI) for e-commerce businesses. This metric reveals the actual selling price of products and takes into account the various promotions or discounts that may have been applied.

Average Items Per Order

Average Items Per Order (AIPO) is a valuable key performance indicator (KPI) that reveals the composition of orders in terms of the quantity of goods within them. By understanding the AIPO, companies can gauge how many items, on average, customers add to their shopping carts during a single shopping session.

Product 12 Months LTV

Product 12 months LTV (Lifetime Value) is a critical metric for understanding the value generated by a specific product from a customer over the course of a year. Essentially, it captures the average revenue a product generates from a single customer over that period.

Product First Time Revenue (PFTR)

Product First Time Revenue (PFTR) is a pivotal key performance indicator (KPI) that sheds light on the revenue generated by first-time customers for an ecommerce business. Assessing PFTR provides insights into the effectiveness of acquisition strategies, the appeal of products to new audiences, and the potential for future customer loyalty.

Product Revenue

Product revenue is a key performance indicator (KPI) that measures the total revenue generated from the sale of a specific product. By analyzing product revenue, ecommerce businesses can gauge the popularity and profitability of their individual products, thereby informing decisions about inventory, marketing strategies, and product development.

Product Repeat Orders

Product Repeat Orders is a critical Key Performance Indicator (KPI) that delves into the loyalty and satisfaction of customers on an e-commerce platform. By measuring Product Repeat Orders, businesses can fathom the effectiveness of their products, the stickiness of their customer base, and the impact of their retention strategies.