High priority

User Feedback Score

The User Feedback Score (UFS) is a key performance indicator (KPI) that measures user satisfaction based on first-hand feedback. It serves as a reflection of the effectiveness, usability, and overall quality of a product, service, or experience.

Customer Retention Rate

Customer Retention Rate (CRR) is a key performance indicator (KPI) that provides insight into customer loyalty and satisfaction within a SAAS business. By examining this metric, companies can measure their success in retaining customers, which is often a more cost-effective strategy than acquiring new customers.

Churn Rate

Churn rate, also known as attrition rate, is a critical key performance indicator (KPI) in the Software as a Service (SaaS) industry. It measures the percentage of customers who stop subscribing to a service within a given time period.

LTV:CAC Ratio

The LTV:CAC (Customer Lifetime Value to Customer Acquisition Cost) ratio is a key performance indicator (KPI) in the SaaS industry that provides insight into the effectiveness of customer acquisition investments.

Annual Recurring Revenue

Annual Recurring Revenue (ARR) is a critical key performance indicator (KPI) for companies that operate on a subscription model. It provides insight into the predictable and consistent revenue a company can expect to receive from its subscribers on an annual basis.

TikTok ROAS

TikTok ROAS (Return On Ad Spend) is a key performance indicator (KPI) that measures the effectiveness of a TikTok advertising initiative. For businesses leveraging the power of TikTok for their advertising efforts, understanding ROAS is paramount.

Social Media CPM

Social media CPM, which stands for Cost Per Mille or Cost Per Thousand Impressions, is a key metric that e-commerce businesses and marketers use to gauge the cost-effectiveness of their paid social media campaigns.

TikTok purchases

TikTok purchases as a KPI are becoming increasingly relevant in today's digital marketing landscape. With TikTok's rapid growth and influence among young audiences, businesses have recognized it as a powerful platform to drive sales.

Cost per unique visitor

Cost per unique visitor (CPUV) is an essential key performance indicator (KPI) in the digital marketing landscape. By understanding CPUV, companies can gauge the effectiveness of their marketing strategies in driving unique, potentially new customers to their online platforms.