Know your customers’ stories and apply them to your marketing
Unlock the potential of your business with “Understand Your Business” workbook. Discover the power of customer storytelling and leverage it to create powerful marketing strategies that resonate with your target audience.
Knowing your customers is vital to a successful business. Understanding their needs, finding them and making informed decisions based on their preferences is essential. It is also important to have a comprehensive understanding of your business operations, inputs, outputs and growth opportunities. While you have the knowledge, it can be beneficial to use a framework to organise and use this information.
Why you need Understand your business tool
Features
A successful business must solve specific customer problems
Get to know your business through the eyes of the customer
Find out who your customers are, what their problems are and what you can do to solve them. Solving real customer problems is the foundation of any successful business.
Target customers with right message in right time
Get the tool to choose the right communication channel and create personalised content according to your customers. Convince them that your products or services are designed directly for them
Estimate potential and meaning of your business idea
Sometimes an idea seems better than it really is. Determine whether your business idea makes sense in the bigger picture. And if does not, you’ll save a lot of time and money.
What you get with this tool
ALL Features
Essential tools
A framework for understanding your business and especially your customers.
Easy to read e-book
An e-book written in human language for anyone who wants to take their business one step further.
High resolution workbooks
The Workbook is an essential part of the framework. We offer it in PDF and PPTX format for presentations.
Airtable worksheet
The worksheet contains a database of all questions related to your business and customers.
Easy of use
Chapters contain a list of questions as well as sample answers.
Portability
Documents are 100% digital and ready for note-taking. So you can take them with you wherever you go.
Testimonials
“I decided to close my e-shop and create a new one that would take into account all UX standards. Thanks to Futur’s Understand Your Business framework, I was able to write all the texts for the e-shop, blog, as well as prepare the content for social media marketing.”
“As the competition grew, my sales began to decline. I decided to analyze the situation and understand why this was happening. Thanks to Understand Your Business by Futur Digital, I revised my business idea, but most importantly I started to look at it more through the eyes of the customer. I revised my copywriting, started writing a blog and creating a community. Frameworks helped me a lot.”
“Preparing texts for the web and marketing yourself and your business is always the most difficult task. We use different frameworks in our work with clients, but we’ve never aggregated them and made them into a unified approach. We were very surprised by this tool. It is based on the same principles that we apply. If you often work with clients, I highly recommend this tool.”
“It’s not easy to write good copy for a company’s website and marketing. You need to know a lot of things about your clients, your product and your business. And good copy really sells. In some Facebook group I found a link to this tool. It helped me significantly with the preparation phase. And I’m still using it.”
Filip
E-commerce owner
Arthit
Small e-commerce owner
Pricing
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Questions and answers
Frequently asked questions
Do I get a lifetime license when I buy the product?
Yes exactly. The license to use the product is unlimited in time and location. By purchasing the product you will also receive lifetime updates.
Can I use the tool for all my projects?
Yes definitely, as long as they are covered under one legal entity. If you would like to use the tool across multiple companies, each company should have its own license.
Can I sell the tool to my clients?
The license to use the tool does not allow its resale commercially. If you would be interested in selling our product, you can write to us and promote our product as an affiliate for a commission on sales.
Where can I download the tool? Can you send it to my email?
After paying the purchase price using the Gumroad platform, you will get direct access to the product directly on the platform. You can download the latest version immediately here. Whenever we release a new version, we will send you a notification.
How often do you update the tool? How do I get the latest version?
Whenever we discover or you send us a bug, but also when we add new features. Updates are generally available 4 times a year. We will send you a notification about the latest version via Gumroad and you can also download it directly on the platform.
What software do I need to use the tool?
To take full advantage of the Sales Performance Dashboard, you’ll need Microsoft Office 2016+ or Microsoft Office 365 (compatible with both Windows and macOS versions). In addition, you also need a standard PDF document viewer.